Motorcyclist, biker, rider... whatever! Most of my working life has involved motorcycles and riding them. Eider coach, writer & author, motorcycle safety advocate. Since 2011, my time has been given freely to the nationwide Biker Down scheme run by many of the UK's fire services. I created the 'Science Of Being Seen' (SOBS) presentation for Kent FRS, and deliver it once a month in Kent. Researched & authored the 'Lucky 13' cartoon series for the European Motorcycle Manufacturers Association (ACEM), worked on projects including 'Be a Better Biker' in Buckinghamshire, the Rider Skills project in Somerset. Keynote speaker delivering SOBS to audiences in New Zealand on the 'Shiny Side Up' rider safety initiative in 2018 & 2019, all across the country.