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TacoPitch is a strange Twitter phenomenon that takes a few different forms, all of which have associated expenses that have thus far been coming out of Mark Wright's (@markeology on Twitter) own pocket. The main #tacopitch event happens a few times a year. All 20+ winners get a cash prize of $1.19 for a taco (or the equivalent amount donated in their name to children's literacy projects). TacoPitch live Zoom Ask Me Anything events happen every few weeks. The Zoom plan required to handle the demand is about $20 per month. #TacoReviewsDay happens every week. Like the main #tacopitch event, every winner every week gets $1.19 for a taco or can add it to the donation pot for children's literacy projects. There are also monthly expenses related to maintaining the website, tacopitch.com.
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